Atlas Distributing, Inc. is a family owned and operated, full-service beer and beverage distribution company servicing licensed and non-licensed customers throughout the central & western Massachusetts markets.
Atlas has proudly served customers, consumers, and the community since 1933. We are proud, honored, and humbled to be celebrating 90 years of servicing this community!
Atlas’ brand portfolio is diverse and represented by many of the finest brewers and beverage companies in the world. The market area is comprised of Worcester county and parts of Middlesex and Norfolk counties, representing a population of approximately 1.3 million people. Atlas’ licensed customer base consists of 1,787 accounts; 1,222 on-premise and 565 off-premise. Atlas' non-alcoholic division services 950 accounts.
In January 2024 Atlas will begin sales and service for Constellation Beer Brands for Hampden and Hampshire counties in western Massachusetts.
The company’s competitive advantage is its people. We are a hard working, dedicated group of men and women who have committed ourselves to excellence in customer service. It is a culture and passion that runs deep throughout the entire organization. We have heavily invested in our draft services, graphic design, sales, merchandising, operations and technology which have evolved to the point where Atlas has set the standard for excellence in beer & beverage marketing, sales, merchandising, and execution.